VP, Sales & Marketing | Spark Power
April is Spark Power’s Vice President of Sales & Marketing with over 16 years of experience overseeing sales, marketing, and market intelligence initiatives, including significant experience with sector innovation projects focused on providing customers with more choices to manage electricity. She is responsible for leading the commercial strategy for the organization.
Before Spark, April was the Director of Customer Insights and Acquisition at Alectra, a power provider serving over one million customers with over $5B in assets. April has significant experience with sector innovation projects, which provide customers more choice in how they manage their electricity use and has worked on sustainability initiatives and pilot programs to help pave the way for the electrification of transportation.
Prior to Alectra, April was a Business Development Specialist with Rodan Energy Solutions and held several marketing positions in the consumer products industry.
April holds a Master of Business Administration and Bachelor of Psychology from Queens University and is a Certified Customer Experience Professional.
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